The Escalation Ladder

The Escalation Ladder
The Escalation Ladder Each rung costs more effort — and applies more pressure Data Activism · The Multiverse School MORE PRESSURE systemic personal 1 EMAIL / CONSTITUENT FORM Send your one-pager to the decision-maker. PRESSURE 1/6 EFFORT ~10 min, today REACH 1 staffer PRODUCES A logged constituent contact 2 PHONE CALL 90 seconds, live, to a staffer. PRESSURE 2/6 EFFORT ~2 min REACH 1 staffer (live) PRODUCES A noted call — harder to ignore than email 3 PUBLIC COMMENT Speak at the meeting, on the record. PRESSURE 3/6 EFFORT one evening REACH the whole board + public PRODUCES 2 minutes permanently on the record 4 ORGANIZED SHOWING Bring 5+ coordinated people. PRESSURE 4/6 EFFORT days of organizing REACH a visible bloc in the room PRODUCES “there’s a movement here” 5 MEDIA ATTENTION Get press: data + humans + conflict. PRESSURE 5/6 EFFORT a pitch + a hook REACH thousands PRODUCES A public story that shifts the calculus 6 BALLOT / LITIGATION Put it to a vote, or sue. PRESSURE 6/6 EFFORT months · money · legal REACH the electorate / a court PRODUCES A binding change that stays START HERE DON’T SKIP RUNGS “I emailed. I called. I testified. I brought my neighbors. The press covered it.” Each rung builds the evidence — and the good-faith record — for the next.

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